Irresponsibility of Urban Decay
The "Naked" line of eye shadows from Urban Decay arrived today. Pretty aren't they?
They are not new and have been reviewed by every fashion blogger to date, but still, I wanted to share something with you about this line of glimmer for your lids.
The colors are delectable, truly delicious, but when I saw the names of the shadows, I began to see much darkness. I got turned off actually.
I have known for some time that there is a great spiritual darkness that currently hovers over the world, and it is apparent by examining the names of the shades of the Urban Decay eyeshadows.
But before I begin, has anyone noticed the name "Urban Decay" and what that really means?
When a company sets out to create products, the names they choose speak volumes about their mission. So, we have a company who embraces the name "URBAN DECAY". Last time I checked, decay had to do with rotting of your teeth.
Imagine if I would have named Tooth Soap® "White Decay" or something like that 8 years ago. With names like Peppermint Booty Call or Smoggy Spearmint?
I won't digress about that now, but please, do note the names that Urban Decay has chosen to give to ladies to read daily:
foxy
booty call
tease
suspect
verve
busted
chopper
snake bite
pistol
YDK
blackout
virgin
naked
buck
smog
toasted
creep
sin
sidecar
half baked
darkhorse
hustle
gunmetal
It is not ironic that the names chosen also describe what is happening in our morally declining society.
Instead of the "fluff" words that Urban Decay chose above, why not "tell it like it is"? Why not be an honest and forthright company putting names of truth on the colors so ladies really know what they are applying to their precious eye lids?
Here are the real names:
babe
one night stand
flirt, leave guys hanging, ready to attack
involved but hiding
sick expression
criminal
biker babe
poison
guns
stupidity
so drunk you could die
pure but not really
stripped bare
stud
filthy air
wasted out of your mind
jerk
rebellion
out to lunch
messed up on drugs
evil
prostitution
more guns
One problem I have with some of the big companies who make money off of our impressionable youth is the irresponsible messages they convey. The worst part, however, is that so many lovely ladies don't even know they are ingesting this mental trash, daily, every time they see the names.
A lovely girl might choose "booty call" as her choice of eyeshadow for the day, but does she also realize that the thought that she is a "booty call" is now in the back of her mind? No one is immune to this, no one.
Clearly, it is easy for one to see that we become, act and mimic those things that we see and think about. This is evident from our culture and all of what we currently embrace.
Dear Precious Ladies of the world:
You are worth more than this.
The colors of Urban Decay are pretty, but please, they are just eye shadow. There is a ton of other make up available that will not leave you with any type of unhealthy impressions in your mind (that you can never delete).
I give Urban Decay a big fat FAIL because they have bought into the idea that poisoning with words is surely okay, as long as the bottom line supports it.
The truth is, you can make your own eye shadow at a fraction of the cost. I will show you how. Why buy into the hype when you don't have to?
You become what you think about. Take this to heart and make it a part of your being, because it is absolutely true.
Love,

































